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How to Do Enterprise SEO
Hello Riddlers! Today's newsletter sponsor is myself 😄 Check out the Python for SEO course and upskill yourself in 2026! --——> Check out the course here <-------- I have been lucky in my career to work with a wide variety of clients of different sizes and in
Beyond Page Views: Adapting to an A.I.-Driven Web
Hello Riddlers! Today's newsletter sponsor is myself 😄 The SEO Strategy course is on sale for 100USD OFF till end of January! Just use this Coupon Code: STRAT2026 --——> Check out the course here <-------- I'm also offering a paid monthly SEO meetup for in-house
SEO and Food Bloggers
I used to explain how Google and machines evaluate content with this analogy: imagine trying to decide which cake is the best using only measurable criteria—its weight, colors, shape, or design—without ever tasting it. Because machines cannot taste and experience food. Same goes for content, they cannot really
How to Be a Great SEO
Hello Riddlers! Today's newsletter sponsor is myself 😄 The course is on sale for 25% till Dec 31 2025! Just use this Coupon Code: BLACK2025 --——> Check out the course here <-------- No this is not another blog about upskilling yourself to be a better SEO. Today&
URL Structure for SEO
Hello Riddlers! Today's newsletter sponsor is myself 😄 The course is on sale for 25% till Dec 31 2025! Just use this Coupon Code: BLACK2025 --——> Check out the course here <-------- There are a bunch of standard SEO practices that are kinda agreed upon when it
Data-Driven Keyword Research That Actually Drives Traffic & Sales
Stop guessing. Start ranking. I uncover the exact keywords your ideal customers are already searching for, so you can grow faster with less effort. Turn real search behavior into real revenue My keyword research translates that demand into traffic, leads, and sales. Projects start at $1,000 USD. Book a
SEO Isn’t Dead, It’s Evolving: Insights from My GSC
Hello Riddlers! Today's newsletter sponsor is myself 😄 The course is on sale for 25% till Dec 31 2025! Just use this Coupon Code: BLACK2025 --——> Check out the course here <-------- PSSSSTTTT: I’m also collaborating with different industry partners through an Exchange initiative! This time,
Addition By Subtraction: How Deleting Content Can Boost Your Search Performance
Hello Riddlers! Today's newsletter sponsor is myself 😄 The course is on sale for 25% till Dec 31 2025! Just use this Coupon Code: BLACK2025 --——> Check out the course here <--—— Alright! Let’s dive into today’s topic. In previous editions, I talked about GeeksforGeeks
SEO in 2026: The Trends That Will Matter (and the Ones That Won’t)
Hello Riddlers! Today's newsletter Sponsor is Wellows As AI-led discovery expands, SEOs will increasingly need visibility tools that show how brands surface inside systems like ChatGPT and Gemini. Wellows, an AI Search Visibility Platform, helps teams track citations, missed mentions, and how different models interpret their brand making
The Fall and Fall of DMARGE
Hello Riddlers! Today's newsletter sponsor is myself 😄 The course is on sale for 25% till Dec 31 2025! Just use this Coupon Code: BLACK2025 --——> Check out the course here <-------- The law of gravity, "what goes up, must comes down"... this is a
Why Great SEO Needs More Than Data
Hello Riddlers! Today's newsletter sponsor is myself 😄 The course is on sale for 25% till Dec 31 2025! Just use this Coupon Code: BLACK2025 --——> Check out the course here <-------- PSSSSTTTT: I’m also collaborating with niche SEO newsletters through a Newsletter Exchange initiative! This
Is Schema Any Good for SEO? (And Why)
Hello Riddlers! Today's newsletter is brought to you by Writesonic * 15M+ monthly active users on Perplexity * 100M+ weekly AI search queries across platforms * 200%+ YoY growth in traffic to AI search engines The implications are clear: Optimising for Google alone is no longer sufficient. That’s why Writesonic
Does Traffic From LLMs Convert Better?
Hello Riddlers! Before we dive into today's newsletter, first a word from today's newsletter sponsor RankScale! Rankscale.ai is a leading AI visibility platform that lets you track and optimize across 16+ LLMs, including ChatGPT, Perplexity and Google’s AI Mode. It helps you identify the
How to Get Cited by LLMs
Hello Riddlers! Today's newsletter sponsor, is myself 😄 Check out my python course --> Python for SEO Last week, I attended SEO IRL, and it was such a great event! The talks were full of insights, and in today’s newsletter, I want to share some of the
Ranking in The Top Five
Hello Riddlers! Today's newsletter sponsor, is myself 😄 Check out my python course --> Python for SEO I had a recent chat with a fellow SEO about SEO rankings (recording of the session is at the end of the article). In the midst of the AI revolution (or
Do companies need to hire SEOs anymore? (Short answer: Yes they do)
Hello Riddlers! This week's newsletter sponsor is myself 😄 Check out my Python for SEO course! Are SEOs becoming obsolete? 🤔 Recently, I came across an SEO wondering if companies need to hire SEOs anymore. The concern was because "Tools like Chatgpt is becoming more and more advanced"
How Are People Using LLMs
Hello Riddlers! There's been some studies about chatgpt, usage, and how it impacts our brains (turns out not in a good way) 🤷... [1] But we never really understood how people use chatgpt. In today's newsletter, I'm diving into the latest and biggest study [2]
Insights From the Google DOJ Documents (Part 2)
Hello Riddlers! Last week we dug a bit into some of the DOJ lawsuit documents against Google, and found some very interesting insights (read it here). But actually... there's more 😄 Who knew it would be that fun to work in SEO! TL;DR * I didn't know
Insights From the Google DOJ Documents (Part 1)
Hello Riddlers! We're covering a hot topic this week, but before we jump into it, here's a word from this week's newsletter sponsor: Index ’25: The World’s First AI-Search Conference Generative Engine Optimisation (GEO) is still a grey area - everyone is experimenting,
AI Mode: What We Know for Now
Before we dig into today’s newsletter, check out my webinar tomorrow and signup: AI and SEO: Adapting to the Future of Search | Expert StrategiesDiscover how AI is transforming SEO and redefining search rankings. Join this session to explore practical strategies, challenges, and opportunities in the AI-driven SEO landscape.Expert
Is Schema Useful for LLMs?
“Why Sara, why?” This article may beg the question: why do I throw myself into hot water by bringing up controversial SEO topics? I know the easier path: just go with the flow, say what everyone else is saying, and collect the applause. But that’s boring. Why talk about
Auditing Large Websites
This week's newsletter is sponsored by me 😄 Check out my Python for SEO course A lot of SEOs speak from their own experience and then generalize it, as if there’s a one-size-fits-all approach. For an industry famous for saying “it depends,” that’s kind of a joke
Running Control Experiments in SEO
This week's newsletter is sponsored by me 😄 Check out my Python for SEO course More often than not, there's no definitive answer for some of the issues we face in SEO. Specifically when you're trying to figure out "why" something is happening.
Difference Between GEO and SEO
Before we dive into today's newsletter, first a word from today's sponsor Collaborator.pro! Here’s How to Be Seen in the AI Flood: Free PDF Inside 50+ modern link building ideas + a clean way to get them live If you want to stand out in
Mistakes I Made in Client Discovery Calls
This week's newsletter is sponsored by me 😄 Check out my Python for SEO course There are two parts to acquiring SEO clients: getting the lead, and closing the deal. Both are equally challenging. Pretty much similar to getting the user from search, and then making this user convert
When Programmatic SEO Backfires
Today's newsletter is sponsored by AirOps and today they're launching their latest release! Their AI Search Visibility Platform which tracks how well your brand is mentioned and cited in AI-generated answers across platforms like ChatGPT, Perplexity, and other AI search engines!!! Signup & test drive the
SEO Like It’s 2014
Before we talk SEO I have some good news 🗞️: Next week’s newsletter will go out Wednesday instead of Tuesday to align with a sponsor’s product launch 🚀 Exciting stuff...stay tuned...👀👀👀 If you're interested in sponsoring this space, reach out.... now, let’s dive into today’s
The Bing Bong!
Historically, most SEOs ignore Bing Webmaster Tools (BWT) and solely focused on GSC. Well... maybe we should change that for many reasons, There's no guarantees that Google will maintain search market dominance in this new era of AI-powered search. Users have so many options right now, and also
Google's Hedge Maze
Being an SEO is not a walk in the park, it’s more like a walk through Google’s hedge maze. Most of the time, we’re trying to figure out what went wrong, and honestly, it’s rarely simple. That’s why SEO is not for the faint-hearted! Every
An SEO Walks Into A Garden 🪴
An SEO walks into a garden, a yard, a lawn, a back yard, a bed, a field, a greenhouse, a nursery, a patio, a terrace 😄 you know the joke! I was trying to figure out why my flower pot wasn’t blooming again after cutting, so I went to Perplexity
Google Lunges and The Great Decoupling
I couldn’t help myself when I saw this photo of Google’s Martin Splitt passionately (and athletically lunging) in an attempt to explain how “if your impressions are up, clicks are down, you'll likely get more conversions" all thanks to AI Overviews. I couldn’t tell
Search is Chaos, But You Don't Have to Be :)
And once again, search is changing. Just as we’re still wrapping our heads around AI overviews, their impact, and their quirky citation habits, Google drops AI Mode in the U.S. If you feel everything’s in flux — you’re not alone. But I think the real issue isn’
How to Write Good Content Using AI?
This edition of the SEO Riddler is brought to you by Ahrefs. Ahrefs is an all-in-one marketing intelligence platform. Thank you Ahrefs for sponsoring this post! So… Can AI-written content actually rank? Yes. And I’ve tested it. I recently did an experiment where I used AI to write a
Is Ranking On Google Worth It?
No, this isn’t another “SEO is dead” post. I’m not here to tell you everything is doomed, your SEO career is over, or we’ve reached some kind of SEO Armageddon 😄 But I’m also not here to sugarcoat things. What I will do is share what I
Measuring Your Brand for SEO
This edition of the SEO Riddler is brought to you by Ahrefs. Ahrefs is an all-in-one marketing intelligence platform. Thank you Ahrefs for sponsoring this post! Obviously AI Mode is all the latest hype and with it comes a lot of speculation on the future of search. I think the
Beating Google at It's Own Game
We all know for a fact that AI Overviews are eating through organic clicks and impacting CTR. But Google says otherwise 😏 I had to put this quote from in a RED BOX because Google NEVER LIES: 💡"With AI Overviews, people are visiting a greater diversity of websites for help
Everyone Slept on Pinterest
This edition of the SEO Riddler is brought to you by Ahrefs. Ahrefs is an all-in-one marketing intelligence platform. Thank you Ahrefs for sponsoring this post! Google has let us down -SEOs- over and over. I mean, look at the most recent creators summit where Google told one creator that
It Ends With Us (and Google)
The funnel is messy and the buyer journey is not a straight-line anymore. I think we all know that by now, but how to tackle that from an SEO standpoint? the ideal funnel is broken, and if you're not adapting, your SEO strategy maybe broken too! TL;DR
Beyond the Click: Understanding Organic Traffic Changes
This edition of the SEO Riddler is brought to you by Ahrefs. Ahrefs is an all-in-one marketing intelligence platform. Thank you Ahrefs for sponsoring this post! The easiest part of reporting is doing month-over-month and year-over-year comparisons. There's no magic behind pulling numbers — the real skill is interpreting
How to Audit and Optimize Your Brand in Search
"Build a strong brand" and "create helpful content" are 2 of the most ambiguous and therefore unuseful SEO advice that gets tossed around very often imo. Let's talk about brand and SEO a bit.... but in an actionable way! Today I decided to share
Data-Driven SEO: How to Adjust Your SEO Strategy With Data
This edition of the SEO Riddler is brought to you by Ahrefs. Ahrefs is an all-in-one marketing intelligence platform. Thank you Ahrefs for sponsoring this post! If you’re following me on LinkedIn, you’ve probably heard me say 2 things over and over: 1. A strategy is not a
The Downfall of GeeksForGeeks
Geeksforgeeks - a well-known educational website got de-indexed from SERPs! Thousands of pages literally gone! A simple site: operator check will return 10 URLs, Why is this big news? Here's some stats about the website, so you can understand the magnitude of the loss and type of authority
Make SEO Great Again!
Announcement📣📣📣 🤩Join Us At the SEO Tools Demo Day! Before we get down to business, check out the SEO Tools Demo Day! It's a live event where you'll see 15 min demos of FIVE different SEO tools. Check it out and signup here: https://lu.ma/
Can AI Do Your Job?
Announcement📣📣📣 🤩Join Us At the SEO Tools Demo Day! Before we get down to business, check out the SEO Tools Demo Day! It's a live event where you'll see 15 min demos of FIVE different SEO tools. Check it out and signup here: https://lu.ma/
How to Upskill Yourself in SEO
Announcement 🤩Join Us At the SEO Tools Demo Day! Before we get down to business, check out the SEO Tools Demo Day! It's a live event where you'll see 15 min demos of FIVE different SEO tools. Check it out and signup here: https://lu.ma/
Not Your Basic Keyword Research
....... And your girl is still out here sending newsletters like there’s a tomorrow in SEO 😄 Let's get to it then! I have spoken to many SEOs and had my fair share of SEO chitchats and interviews, and it's very common that when we talk about
How to Use AI for SEO?
AI, AI, all we've been hearing about lately is or has to do with AI. In this blog, I'm not going to talk about the impact of AI on search, but rather how does Artificial Intelligence changes the way we do our work! I recorded a
People Also Asked: Should We Care?
When we want to optimize our blogs or product pages, one thing everyone recommends is pulling those People Also Asked questions related to the topic from SERPs and including them in the content. BTW here's my recommended People Also Asked tool, I was using it in my last
Pulse Check: Ranking in a Heartbeat
I wanted to try out parasite SEO myself. So I created a pulse blog on LinkedIn to promote my python course. Here's what I did exactly: I copied the content of my python for SEO course page and published it on LinkedIn as an article (LinkedIn Pulse). Very
The Zero/Low Search Volume Dilemma
If we understand why search is changing, we can come up with tactics to optimize for that. In other words, if we know what's Google looking for and why they need AI Overviews and reddit, we can create content to cater for that, right? Last week we discussed
Blogging for AI: Creating Content for LLMs and Modern Search
What was once considered helpful content by Google has changed. Take "Retro Dodo" for example, a website that was doing very good with all unique helpful first-hand experience [add whatever positive adjective here] content. In May 2023, the website hit 1 Million organic results - cool stuff right?
SEO Query Answer Classifier Tool
Bulk Keyword Classifier Classify Copy All Keyword Category Timestamp
How to Use Google's NLP API Demo to Write Title Tags
Title tags are one of the very few things we have control over in SEO and they still matter. Even when Google re-writes the title tag and chooses to display the H1 tag instead for example (or a random alt tag 😸) it still takes the title tag into account for
Cutting Through the Noise
SEO is changing, SEO has changed. I have said those things myself few times and we've heard many others say them as well. But I also came to the realization that, we are becoming volatile, flip-flopping between new tactics and latest trends, and this may not sum up
LLMO: 4 Ways to Optimize for LLMs
Rightfully, the topic of the hour, the million dollar question "how to appear and get cited in LLMs like ChatGPT". There's a lot of speculation for how the future of search will look like and whether Google will remain the go-to platform for search. There'
How I Got a Knowledge Panel and Lost It
More than a year ago, I put in sometime to get my very own knowledge panel in Google, and guess what? With some effort and strategy—it worked! Here’s how I achieved it, what I learned, and why I lost it. This is my knowledge panel What is a
Python for SEO Course
It's never been easier to learn to code even if you have never coded before! That's how and why I created this Python for SEO course! In this new era of vibe-coding, learning python for SEO cannot be easier and it comes with plenty of advantages.
Navigating the AI Tornado: A New SEO Playbook
I had the pleasure to be part of an event for SEO ranking recently. Here's my talk if you'd like to watch. This blog summarizes everything for you as well! The SEO landscape has changed, and clinging to outdated strategies is akin to steering the Titanic.
How to Communicate SEO Fixes to Developers
I'm really excited about this topic. I've always got good feedback from devs. If you're wondering how my tech audit process looks like, you may want to check out my last blog on the topic. 💡Very Irrelevant Plugin 😄: Ready to boost your SEO with
How to Deliver Technical SEO Recommendations
The moment we talk about technical audits in SEO, everyone pulls out their checklists and gets down to business, right? 💡Very Irrelevant Plugin 😄: Ready to boost your SEO with Python ? Join my hands-on training designed for SEO professionals! Learn to automate tasks and analyze data easily. Don't miss
Calculating SERPs Compression Ratio With Python
I love how this community builds on top of the work of each other! Well this article is no different from that. It all started with Roger Montti publishing a post about "How Compression Can Be Used To Detect Low Quality Pages" on Search Engine Journal. Next thing
A Tale of Two Courses: How I Became an SEO Course Creator!
I ran a webinar recently where I discussed my journey into becoming an SEO course creator. So I decided to convert this to a blog as well. Here's my journey, how it started and why, and behind the scene details of what goes into creating a lesson every
Beyond Keywords: Optimizing Content Through UX Analysis
💡🚀 Ready to boost your SEO with Python? Join my hands-on training designed for SEO professionals! Learn to automate tasks and analyze data easily. Don't miss out—start your journey today! Learn more here. Also I finally soft-launched the SEO Strategy Course at 50% Off for a limited time,
TF-IDF Text Analysis in SEO
💡🚀 Ready to boost your SEO with Python? Join my hands-on training designed for SEO professionals! Learn to automate tasks and analyze data easily. Don't miss out—start your journey today! Learn more here. Also I finally soft-launched the SEO Strategy Course at 50% Off for a limited time,
Getting Buy-In for Your SEO Strategy
I had the pleasure recently to run a live webinar on the topic of Buy-in. I feel there are many aspects related to buy-in that we don't talk about enough. 💡Don't miss out! Sign up for my upcoming webinar, 'A Tale of Two Courses,'
The SEO Strategy Course
If you've been following me for a while now, you know that I'm building an SEO strategy course and it's one of a kind. Why do I say that? Well because I'm pouring everything I know about strategy into it. I have
Python For Marketers Workshop
Hello Fellow SEOs and Marketers! Let me introduce you to my latest offering, Python for Marketers Workshop! Python For Marketers 2HR Workshop Signup Never coded before? No problem! This live, interactive workshop is designed to introduce marketers like you to the world of Python. In just 2 hours, you'
Information Gain Score in SEO: Why It Matters for Search and Content
Every once in a while, there's a new buzzword in SEO. This time it's "information gain". The term is not new and has been in SEO for a while. It dates back to a patent that was filed by Google in 2018 and published
The SEO ROI of Blog Content
In marketing, we are obsessed with attribution and forecasting so much to build business cases - which is a fair ask btw - that sometimes, we hinder our progress and limit ourselves. Challenges of Conversion Attribution By Channel I remember one time in the past, for a personal project, I
Case Study: Impact of Resolving Keyword Cannibalization
One time I was doing a content audit for a website. One interesting finding was the amount of cannibalized content I found on the blog. The website owner was continually creating content, but some of it heavily overlapped. What is keyword cannibalization in SEO? Keyword cannibalization in SEO occurs when
A Guide to Conducting a SWOT Analysis for SEO
I think I first came across the term "SWOT Analysis" during my startup days. It was commonly discussed in meetings with other founders and as part of accelerator programs. 💡A SWOT (Acronym for strength, weaknesses, opportunities, and threats) Analysis is a 2X2 grid with one dimension representing the
How to Look at Data for SEO
”In God we trust. All others must bring data.” I first heard this quote when I was talking to a startup founder - always a refresher to speak to one, they always have the best mindset and ideas! I’m a firm believer in using data, however, throughout my career
How to Audit and Optimize Your Website for Interaction to Next Paint (INP)
Google announced recently that interaction to next paint is going to replace the FID metric in core web vitals starting March 2024. First Input Delay (FID) measures how long it takes for a website to respond to a user's first interaction. For example, the user lands on your
How to Scrape List of YouTube Videos from Any Channel With Python 🐍
If you're looking to pull all the YouTube Videos off a channel (with video title) and output them into a csv file or a comma separated .txt file, this blog is for you. I also decided to scrape YouTube Channels using channel names vs. the commonly used channel
Python Projects for Beginners
If you're trying to learn Python, your best shot is working on some easy projects! I'm a Java developer by training but didn't program for so long, but all the concepts of object oriented programming are still here. All I needed was a quick
SEO Content Strategy
I've talked about how and why you should do a content audit before and got plenty of feedback on that post. So today I'm going to take it a step further and show you how to create a content strategy that actually moves the needle! TL;
Case Study: How 6K became 33K + 12K ARR
This case study is one that makes me smile. I always wanted to give back and this campaign was a great opportunity for me to have a small impact and change some lives to the better, one belly at a time! Background In 2021 I volunteered to be part of
SEO Test: Do Social Signals Matter?
There are 3 things if you talk about in the SEO world, not many people will like to listen: 1. Social signals (traffic to website from a social platform and engagement on website URLs on social media) 2. Unlinked brand mentions 3. Non-clickable links But do these things actually impact
SEO in the Age of AI: Why you're not losing your job anytime soon
Will SEO become (is becoming) obsolete? There's some anticipation in the SEO industry about how SEO will look like with many search engines now adding "answer bots" similar to chatGPT. TL;DR: Jump to the Conclusion The best way to predict the future is to look
How To Do a JavaScript Audit for SEO
JavaScript is an essential part of many modern websites, in fact it's the most popular web development languages. But it can also present challenges when it comes to SEO. If not implemented properly, JavaScript can make it difficult for search engines to crawl and index a website which
Case Study: SEO for Trending Topics
I'll talk about the ChatGPT post I created and and how it performed well given that my website is new (launched in August/Sept) and I didn't start adding much content consistently... To date I've only published 15 blogs. So everyone was talking about
Case Study: SEO for Niche B2B with Zero Search Volume
This is one of my favorite clients to work with. The reason for this is that they took the recommendations seriously and executed on them! Background A newly launched Berlin based agency that targets purpose-driven startups reached out to me to work on their SEO strategy. Website was new with
The Risk of AI to Creators
AI is transforming many industries, including content creation and publishing. In this blog post, we'll examine how AI is affecting creators and publishers. From automating tasks to generating content, AI is changing the way work is done in this field. Understanding the role of AI in the industry
Google E-E-A-T: Everything You Need to Know
Google just updated its search quality raters guidelines (SQRG) for the second time this year, and for the third time since October 2021, which shows how important this document is (was and will continue to be too!).... If you're wondering what changed and what does that mean for
How to use Google Status Dashboard
Google just released a new tool called "Google Search Status Dashboard" to help SEOs understand more about what's happening on the Google systems side (what we previously called google updates are now called google systems). As per documentation, the tool is for: 💡The Google Search Status
Entity SEO Guide: How to Do Entity SEO
If you want to know how and why you should integrate entities and entity SEO into your day to day tasks, this is the right post for you. I've spoken recently about entity SEO in a webinar by SE Ranking [slides here] and the reason I picked that
How to Use AI & ChatGPT for SEO
There's been a lot of chatter in the SEO community lately about the use of AI tools for SEO. For example, the use of AI content writing tools to generate content for SEO purposes is on the rise! but is that the only way we can leverage AI
How to Do a Content Audit for SEO
When we talk about SEO, we always talk about technical audits and get into the nitty gritty details about them, but we don't do the same for content. Anytime you start working on a new website, you need to perform a content audit the same way you need
SEO for Startups from an Ex-Startup Founder
Many people don't know that, but I’m an ex-startup founder. I’ve also had the pleasure of being part of some remarkable startups programs like turn-8 pre accelerator in Dubai and Y-Combinator (the world’s most powerful startup incubator program) online startup school back in 2017 that
Service Workers & SEO
Did you know that service workers, if not implemented with SEO in mind, can cause indexation and accessibility issues for your website? Here's everything you need to know! Table of contents * What is a service worker * Why are Service Workers Used? * How do Service Workers Work? * Pros: Can
SEO on a Budget: How to Adjust Your SEO Strategy During a Recession
Hiring freezes and layoffs, it's the end of 2022 and many market watchers are predicting a recession in 2023. It's no surprise that many marketing budgets will be limited during these challenging time. If you find yourself with a limited budget for SEO content creation or
SEO for Holiday Sales
Are you preparing your ecommerce store for the upcoming boxing day? well here's a guide and few tips to help you capture as much sales as possible during the holidays. The Calculator I like to start planning by creating a simple calculator to understand the effort and impact
SEO Twitter on Fire: Can AI Algorithms Be Biased?
It all started with Lidia Infante posted this on twitter for John Muller: I mean it's a legitimate comment! Why is a search for "SEO Expert" returning an all male list given that there are many successful female figures in the industry? But then, CF, a
Content Length: How to Win the SERPs with Less Content
The biggest road block in growing your organic traffic is scaling your content creation efforts. Thus some people resort to AI created content and programmatic SEO. Also take into account that quality content does require a decent budget. And while the cost of content varies on many factors including industry,
Freelance SEO Clients Acquisition
One of the most common questions I get is how to acquire SEO freelance clients. So without further ado, here's everything you need to know. First I'd like to start with this breakdown by Nick Swan from SEOTesting.com: Taking into account that this data is
The Problem With MOM SEO Reporting
We all have to deliver SEO performance reports to our clients. One of the most commonly used reports is the Month Over Month (MOM) report. But is this a good way to present SEO work and results? What is Month Over Month reporting? In very simple words, a Month Over
